Israel Cross-Cultural Training

Cross-Cultural Services

Leyden Communications will provide your organization with a wide variety of cross-cultural education and liaison services. We utilize established business anthropological techniques to help you and your group to improve business relations with those from other cultures.

We can cover any culture that you might have need to work with.

Custom-made Services: We can provide tailored educational services that will improve your group's ability to work with those from other cultures. Typically, our educational services are delivered at your site in English. Depending upon your needs a variety of modes can be used to deliver educational services: classroom, electronic media, print media, etc.

Cross-Cultural Liaison: Leyden will provide personalized cross-cultural liaison services. Unlike an interpreter, a cultural liaison's purpose is to help you to understand how someone from another culture thinks. Depending upon your needs, liaison services may need to be coupled with interpretation and/or translation services.

About Joel Leyden

Joel Leyden at the Israel Ministry of Foreign Affairs. 
Providing media and cross-cultural workshops and seminars.

Joel Leyden was one of the first professional international Public Relations, Integrated Marketing, Social Networking, Marketing, Business Development, Advertising, Digital, Internet Marketing, SEO, E-Commerce, Cross-Cultural and Crisis Communications consultants who came from Madison Avenue.

Leyden Communications Inc. was established in New York City, with offices at the World Trade Center. 
The organization was responsible for providing a wide and effective variety of international PR, marketing, media, branding and business development services to some of the world's largest commercial, governmental, political and non-profit organizations.

Mr. Leyden, who holds B.A. Degrees in Journalism and Psychology and a Masters Degree in Mass Communications, has received numerous Awards in Crisis Communications Management, International Marketing, Advertising and E-commerce.

Mr. Leyden with the advent of the Internet and E-Commerce - became a pioneer its creative development.
First to create a global Web site for a humanistic cause. First to provide Internet access to a civilian population under war. First to co-create Israel's first commercial E-commerce Internet portal and First to co-create a Web site for an Israeli Prime Minister.

Leyden's professional understanding of E-Commerce / E-Business has earned him First Place Ranking in the majority of the Web's search engines, including: YAHOO, MSN, Google.

Today, Mr. Leyden serves as an international media consultant for Israel's Ministry of Foreign Affairs, Ministry of Trade and Industry, the Israel Defense Forces and has consulted US State Dept..

Joel Leyden's professional marketing and cross-cultural training performance and success has been documented by dozens of Israel's leading governmental, non-profit and commercial organizations.


International public relations, PR, online reputation management, integrated marketing, social media, public affairs, SEO, crisis communications management, journalism, branding, Internet marketing, advertising, Web site creation, trade shows / event marketing, direct mail marketing, creative copywriting, media coaching, cross-cultural consultation.